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What is SEO (Search Engine Optimization)?

The practice of optimizing websites to rank higher in search engine results, increasing organic traffic.

SEO encompasses technical optimization (site speed, mobile-friendliness, structured data), on-page factors (keywords, meta tags, content quality, headings), and off-page factors (backlinks, social signals, domain authority).

Technical SEO includes proper HTML semantics, JSON-LD schema markup, XML sitemaps, robots.txt, canonical URLs, and Core Web Vitals. Content SEO focuses on providing value, targeting search intent, and maintaining freshness.

Related Terms

SSR (Server-Side Rendering)
A technique where web pages are rendered on the server and sent as complete HTML to the browser, improving SEO and initial load time.
JSON Schema
A vocabulary for validating the structure and content of JSON data, ensuring API requests and responses conform to expected formats.
JSON
JavaScript Object Notation โ€” a lightweight data interchange format that is easy for humans to read and machines to parse.
AJAX
A technique for making asynchronous HTTP requests from a web page without reloading the entire page.
Content Negotiation
An HTTP mechanism where client and server agree on the best representation of a resource based on format, language, or encoding preferences.
Web Components
A set of browser-native APIs for creating reusable, encapsulated custom HTML elements with their own styling and behavior.
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